City of Glasgow issued the following announcement.
WEBINAR: Webinar: Power of targeted television advertising by AdSmart from Sky
When
Thursday 23/07/2020 10:00 - 11:00
Where
Glasgow Chamber of Commerce
Online/Webinar
Glasgow Chamber of Commerce has teamed up with AdSmart from Sky,to offer a breakfast briefing to highlight the benefits and attributes of their new platform for TV advertising.
AdSmart from Sky is a revolutionary approach to TV advertising which levels the playing field, so businesses of all shapes and sizes can benefit from the advertising impact of TV. With AdSmart different ads can be shown to different households watching the same programme. This means brands and businesses can now advertise on national channels, but to relevant audiences.
Our presenter, Elly Harron, the Sales Controller at AdSmart from Sky will take you through an interactive presentation on the power of TV and how it can now be used to greater effect by existing advertisers, whilst becoming accessible for the first time to niche brands, small & medium-sized businesses (SMEs) and location-specific advertisers.
We will also hear from Jamie Smith, Founder and Chief Creative Officer of Enterprise Screen, a talented team of filmmakers, marketing professionals and social media specialists whohave been producing video for television, online, social media and beyond for over 12 years. Jamie will show you how you can implement video into your advertising strategy.
Whether you have used video advertising before or not and whatever your size, this event will demonstrate how local businesses can incorporate AdSmart into their advertising strategy and reach your target audience in the most effective way.
You can book your place by CLICKING HERE
Original source here.